Tag Archives: online market research
Bing Squeezed The Google’s Share But It Could Not Gain On Google
After the launch of Bing with the positive market reaction, it is initially penetrated highly among the US searches. The growth rate of Bing throughout the June was good. As a result, it gained 0.4% share (Comparing with previous month … Continue reading
Information Online – A Great Source For Marketing Research
A big advantage of the Internet for businesses is the availability of vast amounts of information. However, it also creates a challenge to researchers. Continue reading
The Potential of Search Marketing In Driving ROI for Retailers
Effective marketing is key for retailers to survive and stay ahead of competition, especially in recessionary times. It is proven that search engine marketing is helping many small and medium scale enterprises to fortune 500 companies to market their products … Continue reading
YoY Retail E-Commerce Spending Seizes Negative Growth
US retail e-commerce spending in Q1-2009 recovered from 3 percent negative growth YoY when compared to Q4-2008. According to ComScore, retail e-commerce sales remained flat when compared to Q1-2008, as they recovered slightly from the immediate previous quarter. Sports & … Continue reading
Online Searches Related To Financial Turmoil Increases Significantly
The online search behavior in US seems to have changed significantly due to economic downturn. The number of searches related to terms like ‘unemployment’ and ‘unemployment benefits’ showed a significant increase of over 200%, according to comScore. Searches with terms … Continue reading